How to use Google Search Console for keyword research?

Google Search Console can be a useful tool for keyword research because it provides data about the keywords and queries that are driving traffic to a website. Here are some steps you can follow to use Search Console for keyword research:

  1. Go to the “Performance” section in the Google Search Console dashboard.
  2. Under the “Queries” tab, you will see a list of the keywords and queries that have generated impressions for your website in the search results.
  3. You can use the filters and sorting options to refine the list of keywords and see the data for specific time periods or countries.
  4. You can also use the “Pages” tab to see which pages on your website are generating the most traffic for specific keywords.

Use this data to identify the keywords and queries that are most valuable for your website, and consider incorporating them into your website’s content and meta tags to help improve your website’s visibility in search results.

Keep in mind that the data provided by Search Console may not be exhaustive, and it may take some time for new data to be reflected in the platform. It is generally a good idea to use multiple tools and sources of data for keyword research to get a more comprehensive view of the keywords that are relevant to your website.

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