What are external links in Google Search Console?

In Google Search Console, the “Links” report provides information about the external links pointing to your website. These are links from other websites that lead to your website.

The Links report can be a useful tool for understanding the external links pointing to your website and how they are affecting your site’s performance in search results. It can also help you identify any potential issues with external links, such as links from spammy or low-quality websites that could be harmful to your site’s reputation.

To view the Links report in Google Search Console, go to the “Links” section under the “Search Traffic” heading. From there, you can see a list of the external links pointing to your website, as well as information about the domains linking to you, the specific pages on your site that are being linked to, and the anchor text used in the links.

Using the Links report can help you understand the value of the external links pointing to your website and identify any potential issues that may need to be addressed. It can also be a useful tool for tracking the performance of your site in search results over time and identifying any changes in the external links pointing to your site.

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