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    How you came to know about us?

    What are PPC Management Services?

    PPC is Pay Per Click and such services include managing the ad expenses of a firm on PPC. Strategies are made for reducing the overall expenses on ads. 

    In short, PPC services help in data collection for the generation of measurable results and save better on ad costs by ad campaign optimization. All these help a firm to understand what works best for them and thus wisely make the buying decisions.   

    Generally, the e-merchant or vendor themselves manage this or else hire a PPC Management Services agency to do this. With proper optimization and designing, keeping clear goals in mind, PPC can help boost brand awareness and sales.

    How are PPC Services suitable for your business growth?

    PPC services are online and hence there is better control over the campaign performance through data collection. Ads can be delivered to a specific audience and the views and clicks can indicate the effectiveness of ads. Based on this, the performance can be enhanced. The best part of PPC services is that you can use analytics and tracking tools to know who has clicked the ad to buy the product or service.

    PPC services help in business growth in the following ways:

    1. Discovers and targets specific keywords and search queries that are being entered by the likely leads for a firm.
    2. Uses various channels such as Google AdWords, paid social media ads, Bing Ads and affiliate networks for PPC marketing services.
    3. Focus on most common searches by closely monitoring the search term reports to understand which keywords are generally used 
    4. Observing the strategies of competitors helps in deciding if bidding should be on the same queries or target the overlooked queries. 
    5. Filter out the users who are highly probable to be converted and accordingly optimise the ad expenses. 
    6. Optimise PPC ROI through constant split testing with the use of graphics, text, and other display variables interchangeably. 
    7. Optimise the amount paid for ads and decide their scope based on the overall ROI.

    How are PPC Services suitable for your business growth?

    PPC services are online and hence there is better control over the campaign performance through data collection. Ads can be delivered to a specific audience and the views and clicks can indicate the effectiveness of ads. Based on this, the performance can be enhanced. The best part of PPC services is that you can use analytics and tracking tools to know who has clicked the ad to buy the product or service.

    PPC services help in business growth in the following ways:

    1. Discovers and targets specific keywords and search queries that are being entered by the likely leads for a firm.
    2. Uses various channels such as Google AdWords, paid social media ads, Bing Ads and affiliate networks for PPC marketing services.
    3. Focus on most common searches by closely monitoring the search term reports to understand which keywords are generally used 
    4. Observing the strategies of competitors helps in deciding if bidding should be on the same queries or target the overlooked queries. 
    5. Filter out the users who are highly probable to be converted and accordingly optimise the ad expenses. 
    6. Optimise PPC ROI through constant split testing with the use of graphics, text, and other display variables interchangeably. 
    7. Optimise the amount paid for ads and decide their scope based on the overall ROI.

    Our PPC approach to rank on top

    Keyword Research

    Conducts keyword research and chooses the ones with good reach potential.

    Ad Copies

    Writing different ad copies & analyzing which set of combination perform better to push the campaign based on CTR.

    Monitoring & Optimization

    We monitor your growth and measure the KPIs to ensure maximum ROI.

    We look forward to doing great things with you anywhere in the world.

    Statistics related to PPC Here are some interesting statistics related to PPC marketing services

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    Retargeting results in 70% of the customers buying a product or service.

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    Mobile users contribute to more than 50% of the ad clicks.

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    On coming through display ads, the chances of customers searching brand-specific terms increases by 155%. The highest ad converting platform is Facebook, with 9.21% of its ads being converted.

    How Digital Opulent Created an impact with PPC Optimization Services?

    No matter what your business goals are, you can efficiently attain them with Digital Opulent’s PPC optimization services. The goals can be right from high-level brand exposure and thought leadership of a hot e-commerce sale. 

    Here are some reasons to opt for Digital Opulent PPC optimization services:

    1. Measure and track the performance of PPC through the Google ads tool and Google analytics.
    2. High-level performance details can be observed. This includes impressions, clicks and conversions.
    3. PPC optimisation brings you quickly at par with your competitors by targeting the people outside the existing customer group and finding new prospects and customers 
    4. Your development teams need to have the least involvement as they just need to set up the conversion tracking and the desired landing page. 

    Other PPC Services

    E-commerce ads

    PPC advertising services in eCommerce are a reliable marketing technique since they are driven by data. Thus, marketers can test and alter the campaigns besides being able to optimize them limitlessly.

    YouTube ads

    There are ads before, after or in between playing a YouTube video. In certain formats, those ads can be skipped after a few seconds whereas some others are not skippable. Depending on the length and placement of the ads, they can be pay per view or pay per click.

    Shopping ads

    In such PPC ads, the advertisers pay whenever a user clicks on any of his online ads. Among the different types of PPC ads for shopping, the most common is paid search ads.

    Amazon ads

    PPC ads on Amazon is an auction style system in which the advertisers bid on keywords. Users use certain terms while searching a product. Sellers with highest bidding on relevant keywords are winners in the auction and their products are listed on the placement of their choice.

    Retargeting ads

    PPC marketing is used for re-engaging the potential customers who had previously shown interest in a product or service. Retargeting ads through PPC marketing campaigns help in reminding the customers about the same product/service to enhance their chances of making a purchase decision. .

    Other PPC Services

    E-commerce ads

    PPC advertising services in eCommerce are a reliable marketing technique since they are driven by data. Thus, marketers can test and alter the campaigns besides being able to optimize them limitlessly.

    YouTube ads

    There are ads before, after or in between playing a YouTube video. In certain formats, those ads can be skipped after a few seconds whereas some others are not skippable. Depending on the length and placement of the ads, they can be pay per view or pay per click.

    Shopping ads

    In such PPC ads, the advertisers pay whenever a user clicks on any of his online ads. Among the different types of PPC ads for shopping, the most common is paid search ads.

    Amazon ads

    PPC ads on Amazon is an auction style system in which the advertisers bid on keywords. Users use certain terms while searching a product. Sellers with highest bidding on relevant keywords are winners in the auction and their products are listed on the placement of their choice.

    Retargeting ads

    PPC marketing is used for re-engaging the potential customers who had previously shown interest in a product or service. Retargeting ads through PPC marketing campaigns help in reminding the customers about the same product/service to enhance their chances of making a purchase decision. .

    Any Questions?

    PPC management service is related to managing the expenses of the firm on the ads to get more leads who can convert. Strategies are made to ensure better ROI through proper targeting and retargeting.

    On average, PPC costs $2.59 per click and $3.12 for 1000 impressions. Businesses usually spend $9000-$1000 per month on PPC management services.

    Search Ads are a common example of PPC. It refers to the text ads popping up on the search engine result pages. There are even display ads based on images which are used on external websites, on clicking which, the user is redirected to the page and he might end up making a purchase decision.

    PPC marketing services play a major role in scaling the business by reaching around 27% of online users who click the top search results. They increase brand awareness using several sites and platforms to boost sales, unlike other traditional marketing methods.   

    There are numerous benefits of PPC Management Services, of which the primary are: cost-effectiveness as you need to pay only when a user reaches your website, making it a value-for-money marketing technique. You can choose the target audience based on demographics such as the location, language and device. Also, the PPC ad budget can be decided by you. 

    Small and medium-sized firms should allocate $9000-$10000 as a monthly budget for PPC services

    PPC services include Remarketing Campaigns, Native Advertising, Campaign Management Setup, Search Ads, Local Services Ads, Display Ads, PPC Audit Services, and Google Shopping Ads.

    PPC campaign management services are important as it allows firms to measure their marketing efforts. It lets them control their ROI through the efforts. An efficient PPC campaign can result in real-time changes and improvements to yield better results. 

    Let's Get Started Looking for a local SEO marketing company for your local business? Get in touch with Digital Opulent today to avail its best Google local SEO services.

    We help businesses by:

    Understanding what works for your business

    We do this by reviewing your channels for digital marketing and concluding on the areas that require improvement.SEO auditing services.

    Strategy to help your business grow:

    Our strategies include approaches for scaling your marketing by linking with the business goals.

    Projecting the ROI:

    We can project the expected results, the investments needed and the KPIs for reaching the goals, so you have a clear idea of the growth pathway.

    Stats That Define Digital Opulent Let The Number Speaks For Themselves

    1.8 Billion Billion Impressions since we started 3 Years ago

    900K Conversions across SEO, PPC & Social for our clients

    6.2 Average ROAS across our 100+ Global Clients on SEO, PPC & Social